Phishing emails are impersonal.

This is a good way to spot a phishing scam email.  I mentioned in an earlier blog about hovering over links to see the true location, but this one is even simpler.  Beware any emails that start with a generic greeting rather than one that gives your name.  Scammers send these emails to hundreds, even thousands of people at once, so start them with “dear customer” or something similar.  Always check any emails that start this way, and don’t click on any links until you’re 100% certain it’s genuine.